CREATIVE DIRECTOR // WRITER // FRIEND
national dairy council
Big ideas for big dairy. Start to finish UX and creative for U.S. Dairy Checkoff homepage and campaign landing pages (Rise Interactive, 2017-2019)
Designer: Deanna Devlin
michaels
Inspiring everyday creativity, one campaign at a time. Managed day-to-day social and video ads for Michaels Crafts, and launched the Michaels Weddings web experience. (Rise Interactive, 2017-2019)
Designer: Deanna Devlin
cox communications
It’s not just writing about internet packages—it’s helping people stay connected to what matters (especially during a pandemic). I write copy and create page storylines for all sorts of education, sales and campaign webpages on Cox.com. (FCB Chicago, 2019 - 2022)
Designers: Ben Ludwig, Peter DeGuzman, Daniel Eggert
some of my favorite pages:
nicklaus children's hospital
The families who look into Miami-based Nicklaus Children’s Hospital are usually up against some tough health circumstances, so our goal was to make their web experience as warm and comforting as possible. We redeveloped their UX story, lightened the copy and wrapped it all up in playful interaction design. (Rise Interactive, 2019)
Designer: Jon Larsen
Award: 2020 Internet Advertising Competition Winner